New Website Launch: New Hampshire Home Builders Association

Business Blogs July 17th, 2014

NH Cornerstone AwardsmRELEVANCE, LLC announces the recent launch of the New Hampshire Home Builders Association’s new Cornerstone Awards website, www.nhcornerstoneawards.com.

The NHHBA was referred to mRELEVANCE by the Northern Vermont Home Builder’s Association after being impressed with the work the agency had done on Northern Vermont’s awards site. The NHHBA awards features Awards Central, an innovative rewards program application built by mRELEVANCE to streamline award programs for associations. Read the rest of this entry »

mRELEVANCE Launches New Website for North Star Finance

Business Blogs, General Info July 9th, 2014

North Star FinancemRELEVANCE, LLC is excited to announce the launch of North Star Finance’s new website. The Maryland commercial installment lender came to mRELEVANCE with five goals:

1.    To provide builders with guideline procedures so they could educate themselves on the loan product
2.    To facilitate the loan process
3.    To have a user-friendly interface
4.    To feature case studies of successes and testimonials
5.    To put a face on its program and show information about its team

The updated website promotes North Star Finance’s “$10M” program. This program features four types of loans for four different audiences – Residential Custom Homes, Residential Production Community, Hotel/Income-Producing Project and Residential Mixed-Use Project. Each of these loan types is then divided into less than $10 million or more than $10 million. Read the rest of this entry »

mRELEVANCE Launches New Website for Boone Homes

Construction Blogs, General Info, Real Estate Blogs June 11th, 2014

Boone Homes websitemRELEVANCE, LLC is thrilled to announce its recent launch of the new Boone Homes website. With a cleaner look and a variety of exciting highlights, www.boonehomes.net will help the Richmond, Virginia home builder increase engagement and lead conversion while providing a positive experience for users.

“The Boone Homes team is all about giving buyers a great home building experience by assisting every step of the way,” explained Mitch Levinson, managing partner at mRELEVANCE. “The website can further help Boone Homes capture buyers from the beginning and show them that they will be buying a quality built home.” Read the rest of this entry »

New Website for Nellie Poston Custom Homes

Construction Blogs, Real Estate Blogs May 27th, 2014

Nellie Poston Custom HomesIn late 2013, Traton Homes introduced Nellie Poston Custom Homes, an Atlanta-based home building company that offers a variety of luxurious home opportunities that range from beautiful custom market homes to a “Build on Your Own Home Site” program. The first item on the company’s “must-have” list was a website devoted specifically to Nellie Poston Custom Homes. The Atlanta home builder partnered with mRELEVANCE to design a website that showcased its custom homes, was easy to navigate and reflected the sophisticated look of the new logo.

Keeping luxury in mind, mRELEVANCE developed a website that has grand appeal and elegant flair. The company, named after Nellie Clifford Poston, mother of Traton Homes’ founders Milburn and Bill Poston, is strongly devoted to designing and building homes with integrity, dedication, quality and experience, which is exactly what mRELEVANCE wanted to portray while making the website for this home builder. Read the rest of this entry »

mRELEVANCE Launches New Website for Wright Homes

Construction Blogs, General Info, Real Estate Blogs May 13th, 2014

Wright HomesmRELEVANCE, LLC announces the launch of the new Wright Homes website. The new website reflects the Birmingham, Ala. builder’s belief that people are at the heart of what they do. The website, www.wrighthomes.cc, is more intuitive, user-friendly and utilizes a dramatic full-width responsive design, allowing users to explore the site while on-the-go or just sitting at their desks.

“Just like their homes, the new Wright Homes’ new website has been designed and built with its customers in mind,” explained Mitch Levinson, managing partner of mRELEVANCE. “We are really excited about the new look. It’s much cleaner now with more options to discover the builder and its products.” Read the rest of this entry »

mRELEVANCE Launches On Target Interactive Campaign for SEREI.net

General Info, Real Estate Blogs May 5th, 2014

SEREImRELEVANCE, LLC is excited to announce the launch of an interactive campaign for SouthEast Real Estate Investments. “On Target for Real Estate!” encourages participants to visit SEREI.net/OnTarget and answer a quick, three question survey in order to qualify for a chance to win a $100 Target gift card. The campaign is designed to showcase the wide range of product offerings on SEREI.net and includes questions about residential, commercial and lots and land properties. “On Target for Real Estate!” runs through May 9 and winners will be announced on May 12, 2014.

“mRELEVANCE  looks forward to increasing traffic to this new website via this fun, interactive campaign,” said Carol Morgan, managing partner of mRELEVANCE. “This campaign for SouthEast Real Estate Investments has already used social and traditional media to increase traffic flow and engagement throughout the site. This rebranding campaign will position SEREI.net as a one-stop shop for finding residential, commercial and lots and land throughout the southeast .” Read the rest of this entry »

mRELEVANCE Launches Spring Social Media Campaign for Keystone Custom Homes

General Info, Real Estate Blogs April 30th, 2014

Spring Pinterest ContestmRELEVANCE, LLC announces that it has recently launched a new social media campaign for Keystone Custom Homes, central Pennsylvania’s largest locally owned home builder. “Decorate Keystone’s Model Home for Spring” encourages participants to interact with the builder on Pinterest and Facebook from now until Tuesday, May 13, 2014 for a chance to win Pottery Barn gift cards.

“We are excited to launch this campaign for Keystone Custom Homes,” said Carol Morgan, managing partner of mRELEVANCE. “We have created several Pinterest contests, and they have been very successful for our clients. Pinterest followers increase and, since we promote these campaigns on Facebook, so do Facebook likes. For this one, we wanted to take advantage of the synergy between Facebook and Pinterest to further spread engagement across both sites by introducing new campaign elements.” Read the rest of this entry »

mRELEVANCE Launches Pinterest Campaign for Traton Homes

Construction Blogs, General Info, Real Estate Blogs April 21st, 2014

Traton Homes PinterestOnce again, mRELEVANCE, LLC is proving that Pinterest is a great outlet for contests and for bringing in new fans for its clients. The company recently launched the Pinterest Perfect Model Home campaign on Pinterest for Traton Homes. The contest is open now until April 30, 2014 and is offering one winner a $250 HomeGoods gift card.

To enter, participants are encouraged to pin images using #PinterestPerfectModel. If individuals are looking for a little (p)inspiration, Traton Homes recently uploaded new photos of its model home at Lafayette Square on Pinterest at www.Pinterest.com/Tratonhomes. Launched in conjunction with the grand opening of this model home, the Pinterest Perfect Model Home campaign is the perfect opportunity for prospective buyers to view images of the Lafayette Square model. Read the rest of this entry »

mRELEVANCE Launches New Website for SouthEast Real Estate Investments

General Info, Real Estate Blogs April 7th, 2014

SEREImRELEVANCE, LLC announces its recent rebranding and launch of www.SEREI.net for SouthEast Real Estate Investments, a fully integrated, real estate investment and asset-management team. The fully responsive site is viewable on any device and is the source for all classifications of real estate available for immediate sale and lease in the Southeast U.S., including Georgia, North Carolina, South Carolina, Tennessee, Mississippi and Alabama.

“Offering residential, commercial and lots and land, SouthEast Real Estate Investments wanted to rebrand and pull all three of its property types under one umbrella instead of having separate sites,” explained Mitch Levinson, managing partner of mRELEVANCE. “We created a website that is attractive and user-friendly. At a glance, users will know the extent of the company’s offerings and can easily navigate through them.” Read the rest of this entry »

mRELEVANCE Launches Pinterest Campaign for French Brothers Homes

General Info, Real Estate Blogs March 25th, 2014

French Brothers PinterestmRELEVANCE, LLC announces the launch of French Brothers Homes’ first interactive Pinterest contest, Pinspiring Dream Home. Participants are invited to create a French Brothers dream home board and compete to win a $250 Home Depot gift card. The contest ends March 31, and the winner will be announced April 4, 2014.

“mRELEVANCE works to increase interaction for our clients through campaigns that utilize social and traditional media,” said Carol Morgan, managing partner of mRELEVANCE. “This campaign for French Brothers has already increased their online traffic and engagement.” Read the rest of this entry »

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Blogs for Home Builders by mRELEVANCE