“The new website provides homebuyers with a suite of tools to help them get the most for their money in these uncertain economic times. It also helps homebuyers find resources for loans, news about the housing market as it relates to foreclosures and featured articles on some of the best deals on foreclosures available today,” said Carol Flammer, managing partner of mRELEVANCE.

Additionally, there is information about preferred lenders, a library of press releases, information about rental opportunities through WEGO Property Management, video home tours through YouTube and a portal to a full directory of online listings. All of this is tied together with social media functionality through Facebook, Twitter, YouTube and more.

Georgia Home Foreclosures has been pleased with the development of the site, which has proved to be an effective tool for delivering relevant information to homebuyers. “We saw tremendous traffic the first month the site launched,” said Tara White, Sales Manager for Rialto Capital Management.

mRELEVANCE would love to create your new website design. Just give us a call!

This is the fourth consecutive year that mRELEVANCE has won OBIEs for award-winning Internet marketing. In 2008 the agency won Best E-Marketing – Best Interactive Application for its Heron Bay Golf and Country Club campaign. The agency was recognized in 2009 for Best Interactive Application for Atlanta’s favorite news blog, www.AtlantaRealEstateForum.com. In 2010 mRELEVANCE won awards for the Bowen Family Homes blog and Circle 75 Townhomes.

The Greater Atlanta Home Builders Association’s OBIE Awards celebrates its 31th anniversary in 2011. The awards began in 1980 and have grown throughout the years to now feature more than 100 building, remodeling, marketing and personal achievement categories. The OBIE Awards, named after the obelisk shape of the actual award given, are the premier awards in of Atlanta’s residential building industry. To see more OBIE award winners, visit www.AtlantaRealEstateForum.com/OBIEs.

Home builder marketing firm mRELEVANCE, LLC is pleased to announce the launch of Premier Communities’ blog, www.PremierCommunitiesBlog.com. This highly optimized blog is at the core of the overall social media marketing strategy created for the Washington state builder by the mRELEVANCE team.

“The mRELEVANCE team’s expertise has really helped to jump-start our social marketing program,” said Marisa Thorson, marketing director with Premier Communities. “Our new blog is a great way to bring our communities to life on the Internet and engage with our homebuyers!”

Premier Communities’ blog is fully integrated with its website and other social media accounts including Facebook, Twitter, LinkedIn, Flickr, Stumble Upon and YouTube.

Visitors will be able to get news from every Premier Communities neighborhood under the “Locations” tab. The “Testimonials” tab is a feature that will give blog visitors an idea about what homebuyers love best about living in a Premier Communities home.

“Premier’s blog is a key component of the builder’s social media plan,” said mRELEVANCE managing partner, Carol Flammer. “Having a blog in addition to a website is a great way to keep prospective buyers and homeowners engaged with their homebuilder as well as the community they live in.”

Premier Communities has been building homes in the Washington area since 1998. The builder has communities in Puyallup, Lacey, Olympia and near Joint Base Lewis-McChord. Premier is dedicated to providing buyers with affordable pricing without compromising quality and continually works to enhance its homes features.

The new site is a highly sophisticated, multi-category blog providing an intuitive and user-friendly experience. The website is fully integrated with every aspect of the web that visitors expect to find online with features such as multiple blogs, RSS syndication, social media, video and more. By using the new Find-a-Pro search tool, site visitors can connect to with hundreds of builders, remodelers and their associates in the Greater Springfield area. Furthermore, the website was built to be easily modified, updated and augmented, and is also future-proofed to easily undergo changes to accommodate tomorrow’s technology.

“mRELEVANCE held my hand through a top-to-bottom overhaul of the HBA site,” Matt Morrow, CEO of the Home Builders Association of Greater Springfield, said. “The new site is more flexible and will allow for changes and updates without another costly overhaul or substantial additional contracting as our needs inevitably change in the future.”

Both mRELEVANCE and Morrow believe this interactive website is the direction that trade associations should head in when they design or re-design their web presences. “Every HBA in the country should be considering this approach to their web presence moving forward,” Morrow said.

The Home Builders Association of Greater Springfield is the voice and advocate for construction professionals leading the way to protect and promote housing, and preserve the American dream of home ownership. The HBA is a professional trade association whose members are committed to ethical business practices, the highest construction standards, the education of our members and the community, and serve as the political voice of the industry.

For more information on how you can get a Top Builder Blog, visit mRELEVANCE.

To enter, all you have to do is subscribe to the site’s daily email! Here are the steps:

1) Visit www.AtlantaRealEstateForum.com

2) Click on the “Subscribe” tab at the top of the page.

3) Enter a valid email address into the box.

4) Confirm your email address.

5) Enjoy the top Atlanta real estate stories delivered straight to your inbox each morning!

*iPad to be awarded in the form of a $499 Apple Gift Card. Not redeemable for cash. To be eligible, email addresses must be valid and subscribers must be active/confirmed emails.

Drawings for iTunes gift cards will be held on May 31, June 30 and July 29. The iPad drawing will be held on August 31.

For more information on the promotion visit the Summer Launch Pad Giveaway.

“RealtyJoin 2.0 is a spectacular site, and is only going to get better with the continued involvement of mRELEVANCE,” said Andy Heller, co-founder of Realty Join. “The mRELEVANCE team did not just take on our project, they embraced it.”

“The new RealtyJoin will enable users to increase their business by starting online conversations with buyers, sellers, architects, contractors, brokers, suppliers and other industry professionals,” said Mitch Levinson, managing partner of mRELEVANCE. “With people registering on the site, filling out their profiles and connecting with others, the website is already becoming the ‘go-to’ place for real estate industry connections. A number of high profile groups such as the Atlanta Board of Realtors®, Foreclosure.com and RIS Media are already participating and attracting new members through the affiliate program.”

For more information on RealtyJoin 2.0 and to join the premiere social marketplace of the real estate industry, visit www.RealtyJoin.com.  For information on how you can have a Top Builder Blog too, contact mRELEVANCE.

The OBIEs, which are the highest honor industry participants can receive, will be awarded on Saturday (November 13) at the Intercontinental Hotel in Buckhead. Featuring more than 100 building, remodeling, marketing and personal achievement categories, the OBIE Awards have been bestowed on the industry’s most innovative, successful and reputable participants for 30 years. To see all of the OBIEs winners, visit www.AtlantaRealEstateForum.com/OBIEs.

Dedicated to home buyers, home builders and everyone interested in what’s happening in real estate, Atlanta Real Estate Forum is Atlanta’s favorite real estate news source reporting news of interest to consumers and industry insiders alike.

Atlanta Real Estate Forum offers many ways to receive regular updates:

Daily RSS feed or emails – http://feeds.feedburner.com/AtlantaRealEstateForum
Facebook – http://www.facebook.com/atlantarealestateforum
Twitter – http://twitter.com/AtlantaREForum

For over 39 years, Traton Homes has given homeowners Altogether More… more experience, more impressive architecture, more outstanding included features, more desirable locations and more value.  You will discover what nearly 7,000 Atlanta homebuyers have recognized over the years … Traton Homes deliver superior value.

Home builder marketing firm, mRELEVANCE is pleased to introduce you to this new blog.. Sign up for the RSS feed to keep up-to-date on Traton’s news and events.

The SA Homes blog is the engine of the builders program providing news and updates on communities and incentives. At present the builder is running a Realtor Facebook special where the first 200 Realtors who ‘like’ their page and write on the wall will win a $10 Sheetz card.

Connect with the energy-efficient homebuilder online:

SA Homes blog
S&A Homes Facebook
S&A Homes Twitter

S&A Homes has helped more than 15,000 families make their dreams a reality by focusing value, customer service and superior construction.

Social media does not have to be overwhelming. Once you put the proper building blocks in place it can be easy. Author of NAHB BuildersBooks’ number one selling book in 2010, Carol Flammer guides you step-by-step, block-by-block through setting up your program in her book, “Social Media for Home Builders: It’s Easier Than You Think.”

Now builders, developers and remodelers have the opportunity to win a signed copy of “Social Media for Home Builders: It’s Easier Than You Think.”

Here are the class rules:

Now through September 17 when you Tweet or Post on Facebook you will be entered into a daily drawing from mRELEVANCE to win a copy of the book.

Simply tweet the following:  I want to go back to school with Social Media for Home Builders by @CarolFlammer. Post this on Twitter or on the mRELEVANCE Facebook wall or on Carol’s Facebook wall, or just tag Carol in a post.

“Social Media for Home Builders: It’s Easier Than You Think” is available from BuilderBooks.