Browsing Category: "General Info"

mRELEVANCE Develops New Website for the Greater Birmingham Association of Home Builders

Business Blogs, Construction Blogs, General Info, Real Estate Blogs August 14th, 2014

GBAHB mRELEVANCE, LLC announces the launch of the new Greater Birmingham Association of Home Builders (GBAHB) website, www.birminghambuilder.com. The GBAHB came to mRELEVANCE seeking a more unique and user-friendly design. The website is custom designed and developed for GBAHB with a large picture slider, colorful tabs and boxes for events and the news feed.

“The new GBAHB website is segmented to make it easy to use,” explained Mitch Levinson, managing partner of mRELEVANCE. “Whether you are a consumer, home builder or affiliate, the website will allow you to find helpful information in a quick, intuitive manner.” Read the rest of this entry »

mRELEVANCE Launches New Website for North Star Finance

Business Blogs, General Info July 9th, 2014

North Star FinancemRELEVANCE, LLC is excited to announce the launch of North Star Finance’s new website. The Maryland commercial installment lender came to mRELEVANCE with five goals:

1.    To provide builders with guideline procedures so they could educate themselves on the loan product
2.    To facilitate the loan process
3.    To have a user-friendly interface
4.    To feature case studies of successes and testimonials
5.    To put a face on its program and show information about its team

The updated website promotes North Star Finance’s “$10M” program. This program features four types of loans for four different audiences – Residential Custom Homes, Residential Production Community, Hotel/Income-Producing Project and Residential Mixed-Use Project. Each of these loan types is then divided into less than $10 million or more than $10 million. Read the rest of this entry »

mRELEVANCE Launches New Website for Boone Homes

Construction Blogs, General Info, Real Estate Blogs June 11th, 2014

Boone Homes websitemRELEVANCE, LLC is thrilled to announce its recent launch of the new Boone Homes website. With a cleaner look and a variety of exciting highlights, www.boonehomes.net will help the Richmond, Virginia home builder increase engagement and lead conversion while providing a positive experience for users.

“The Boone Homes team is all about giving buyers a great home building experience by assisting every step of the way,” explained Mitch Levinson, managing partner at mRELEVANCE. “The website can further help Boone Homes capture buyers from the beginning and show them that they will be buying a quality built home.” Read the rest of this entry »

mRELEVANCE Launches New Website for Wright Homes

Construction Blogs, General Info, Real Estate Blogs May 13th, 2014

Wright HomesmRELEVANCE, LLC announces the launch of the new Wright Homes website. The new website reflects the Birmingham, Ala. builder’s belief that people are at the heart of what they do. The website, www.wrighthomes.cc, is more intuitive, user-friendly and utilizes a dramatic full-width responsive design, allowing users to explore the site while on-the-go or just sitting at their desks.

“Just like their homes, the new Wright Homes’ new website has been designed and built with its customers in mind,” explained Mitch Levinson, managing partner of mRELEVANCE. “We are really excited about the new look. It’s much cleaner now with more options to discover the builder and its products.” Read the rest of this entry »

mRELEVANCE Launches On Target Interactive Campaign for SEREI.net

General Info, Real Estate Blogs May 5th, 2014

SEREImRELEVANCE, LLC is excited to announce the launch of an interactive campaign for SouthEast Real Estate Investments. “On Target for Real Estate!” encourages participants to visit SEREI.net/OnTarget and answer a quick, three question survey in order to qualify for a chance to win a $100 Target gift card. The campaign is designed to showcase the wide range of product offerings on SEREI.net and includes questions about residential, commercial and lots and land properties. “On Target for Real Estate!” runs through May 9 and winners will be announced on May 12, 2014.

“mRELEVANCE  looks forward to increasing traffic to this new website via this fun, interactive campaign,” said Carol Morgan, managing partner of mRELEVANCE. “This campaign for SouthEast Real Estate Investments has already used social and traditional media to increase traffic flow and engagement throughout the site. This rebranding campaign will position SEREI.net as a one-stop shop for finding residential, commercial and lots and land throughout the southeast .” Read the rest of this entry »

mRELEVANCE Launches Spring Social Media Campaign for Keystone Custom Homes

General Info, Real Estate Blogs April 30th, 2014

Spring Pinterest ContestmRELEVANCE, LLC announces that it has recently launched a new social media campaign for Keystone Custom Homes, central Pennsylvania’s largest locally owned home builder. “Decorate Keystone’s Model Home for Spring” encourages participants to interact with the builder on Pinterest and Facebook from now until Tuesday, May 13, 2014 for a chance to win Pottery Barn gift cards.

“We are excited to launch this campaign for Keystone Custom Homes,” said Carol Morgan, managing partner of mRELEVANCE. “We have created several Pinterest contests, and they have been very successful for our clients. Pinterest followers increase and, since we promote these campaigns on Facebook, so do Facebook likes. For this one, we wanted to take advantage of the synergy between Facebook and Pinterest to further spread engagement across both sites by introducing new campaign elements.” Read the rest of this entry »

mRELEVANCE Launches Pinterest Campaign for Traton Homes

Construction Blogs, General Info, Real Estate Blogs April 21st, 2014

Traton Homes PinterestOnce again, mRELEVANCE, LLC is proving that Pinterest is a great outlet for contests and for bringing in new fans for its clients. The company recently launched the Pinterest Perfect Model Home campaign on Pinterest for Traton Homes. The contest is open now until April 30, 2014 and is offering one winner a $250 HomeGoods gift card.

To enter, participants are encouraged to pin images using #PinterestPerfectModel. If individuals are looking for a little (p)inspiration, Traton Homes recently uploaded new photos of its model home at Lafayette Square on Pinterest at www.Pinterest.com/Tratonhomes. Launched in conjunction with the grand opening of this model home, the Pinterest Perfect Model Home campaign is the perfect opportunity for prospective buyers to view images of the Lafayette Square model. Read the rest of this entry »

mRELEVANCE Launches New Website for SouthEast Real Estate Investments

General Info, Real Estate Blogs April 7th, 2014

SEREImRELEVANCE, LLC announces its recent rebranding and launch of www.SEREI.net for SouthEast Real Estate Investments, a fully integrated, real estate investment and asset-management team. The fully responsive site is viewable on any device and is the source for all classifications of real estate available for immediate sale and lease in the Southeast U.S., including Georgia, North Carolina, South Carolina, Tennessee, Mississippi and Alabama.

“Offering residential, commercial and lots and land, SouthEast Real Estate Investments wanted to rebrand and pull all three of its property types under one umbrella instead of having separate sites,” explained Mitch Levinson, managing partner of mRELEVANCE. “We created a website that is attractive and user-friendly. At a glance, users will know the extent of the company’s offerings and can easily navigate through them.” Read the rest of this entry »

mRELEVANCE Launches Pinterest Campaign for French Brothers Homes

General Info, Real Estate Blogs March 25th, 2014

French Brothers PinterestmRELEVANCE, LLC announces the launch of French Brothers Homes’ first interactive Pinterest contest, Pinspiring Dream Home. Participants are invited to create a French Brothers dream home board and compete to win a $250 Home Depot gift card. The contest ends March 31, and the winner will be announced April 4, 2014.

“mRELEVANCE works to increase interaction for our clients through campaigns that utilize social and traditional media,” said Carol Morgan, managing partner of mRELEVANCE. “This campaign for French Brothers has already increased their online traffic and engagement.” Read the rest of this entry »

mRELEVANCE Launches New Awards Website for HBRA of Northern Vermont

Construction Blogs, General Info, Real Estate Blogs August 28th, 2013

Better Homes AwardsmRELEVANCE, LLC announces the launch of the new Better Homes Awards website for the Home Builders and Remodelers Association (HBRA) of Northern Vermont, www.bhavt.com. The new website will help HBRA Northern Vermont organize its entire awards competition including entries and payments, judging, showcasing entries and promoting winners to the public.

Mitch Levinson, managing partner with mRELEVANCE says, “How many industry awards competitions have you entered where you had to print the application, fill it out and mail it in? Or, are you an industry expert that has had to sort through dozens of pieces of paper while judging an awards entry? The goal of the new Better Homes Awards website is to streamline the awards process into an easy-to-use online format that eliminates paper and wasted time.”

The online awards platform allows association members to submit their projects completely online, and save or update entry information anytime during the submission period. Judges can login to the “judges only” section to review and score assigned projects online at their leisure.

All complete entries along with their images and descriptions will be displayed publicly on the site, and users can choose to view the entries for the various award categories. This public display feature facilitates one of the coolest new offerings for HBRA of Northern Vermont, the People’s Choice Award. This separate category allows the public to vote on the project they think is the Best Overall Project. When submitting their entries, members can upgrade their entry to be included in this category. Voting for the People’s Choice Award will take place during a two-week period in September. Those interested in participating can vote once each day during this time, and the winner will be announced at the Better Homes Awards event.

This site’s simple navigation system has the ability to create an account for both members and judges, and information on how to enter, the award categories and judging. mRELEVANCE also created an instructional video to assist association members in the entry process.

The Better Homes Awards celebrate its 36th year as the official awards program of the HBRA of Northern Vermont in 2013. The more than 20 award categories recognize the fine craftsmanship and excellence in housing design, architecture, interior design, landscaping and remodeling of the association’s members.

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