Top Builder Blogs » social media

Six Month Sell Out Success

Carol — Sun, 16 May 2010 17:12:59 +0000

Want to sell out your townhome community in just six months? Launch a marketing program with a blog and search engine optimization, then discount your homes to compete with area foreclosures, throw in some banner ads and email marketing and you too could see success. The recent six month sell out at Circle 75 townhomes is due to their aggressive online program of targeting the right key words (think search phrases) and increased website traffic.

Have you thought about launching a blog, but are still struggling with the ROI (return on investment), well we can help. Here are the metrics you can track and analyze once you have launched an effective blog (note, I’ve said effective because all blogs are not created equally.)

Blog Metrics:

Increased Traffic – You should see an increase in traffic to your main website. This traffic should spend 3 to 6 minutes on site.
Increased Keywords – With proper use of anchor text, you will have an increase of keywords on your main website.
Increased Referring Traffic – Your well-built blog that is used properly will be one of your websites top 5 referring sites.
Reduced Time Spent on Social Media Sites – YES! You can actually reduce time online by launching a blog. As the heart of your editorial program you can expect to post and for syndication to take over (once the program is properly structured).

Want to learn more? Call me! 770-383-3360. I love to blog and I love to help businesses set up effective Internet marketing programs.

mRELEVANCE Founders Present the Basics of Social Media

Mitch — Fri, 16 Jan 2009 20:51:32 +0000

Social Media will be the HOT topic at the International Builders Show in Vegas this year but for those not going to IBS, there is no need to worry. mRELEVANCE founders, Carol Flammer, MIRM and Mitch Levinson, MIRM, will present the basics of Social Media at The Housing Center on Wednesday, Jan. 28 from 8:30 a.m. to 12:30 p.m. The class, offered through the Greater Atlanta Home Builders Association (HBA), will focus on three main ideas: Social Media program basics, Social Media’s influence on SEO and how to use Social Media to relate to buyers. Social media marketing, social media optimization and social networking are all components of an effective Internet marketing program. Corporate brands are now built online. Whether you are planning a simple news blog on your website or implementing a full blown Social Media campaign, Carol and Mitch will demonstrate how Social Media increases key words and enhances search engine optimization.

Digg, Delicious, Active Rain, FaceBook, MySpace, Blogger, YouTube, Twitter and more. The Internet is rapidly evolving, so don’t miss your opportunity to learn how to maximize your return on investment (ROI). To register for this class call 770-938-9900 pr visit Greater Atlanta HBA’s Events/Classes page. Cost to attend is $75 for HBA members and $150 for non-members. This hands-on workshop includes creating your own social bookmarking account, so don’t forget your laptop. Email any questions to education@atlantahomebuilders.com or call 678-775-1469.

Advocates for Children Launches Top Builder Blog

Carol — Sat, 05 Apr 2008 22:05:02 +0000

Top Builder Blogs focuses on building blogs for real estate related companies; however, on occasion we just like to do something nice for the community. We recently built a blog for Advocates for Children a group that assists children in Northwest Georgia. Read more about this group and their upcoming Duck Derby on their new blog.

The Flammer Relations Social Media team (Led by Social Media Manager Laura Everett and Account Manager Amanda Winters) provided blog training to the Advocates for Children staff. They embraced social media and are enjoying the increased traffic to their web site.

For more information on real estate blogging and social media optimization, contact us at www.mRELEVANCE.com